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“Because Every Kid Deserves the Chance to Read”

I am a Kellogg’s Champions of Great Starts Blogger and I am compensated for my participation in this partnership.

That line from Taye Diggs in this video pulled at my heartstrings.  It brought a tear to the corner of my eye because in my home, we have books everywhere.  Every night before falling asleep, my three children read several books.  Sometimes they’ll even read the same one over and over again.  To them, books are nothing out of the ordinary.  They’ve always been there and they’ve always had access to them.

But did you know that 2/3 of US children living in poverty don’t have access to books at home? Books are an integral part of feeding the imagination and opening minds to this magical world that lives between the pages of a book.

If you remember, closer to the beginning of the year I partnered with Kellogg’s to help provide breakfast for the 1 in 5 children in the US whose households are food insecure.  Since all children deserve access to a good breakfast and books, Kellogg’s has partnered with Scholastic and I wanted to jump on board to help promote this worthy cause.

You can help place 200,000 books into home libraries, schools and local communities in two easy ways:

  • Collect Kellogg’s Great Starts Great Stories codes from participating Kellogg’s products to receive a free book, or “gift” a book to a school in need, through nonprofit literacy organization Books for Kids. Go to KelloggsFreeBook.com to learn more.
  • Visit www.Scholastic.com/MiniMissions to participate in Frosted Mini-Wheats “Mini” Missions and earn two free books monthly, as well as enter a sweepstakes for the chance to win Scholastic books and grants for local schools and communities.

miniwheats mini mission

I know it seems like such a huge goal, but we can make it happen if we all work together.  We’ve already started working on September’s mission which is “Outdoor Explorer.”  We live on a cul-de-sac and our house backs up to the woods.  It gives us the perfect opportunity to explore the outdoors without having to travel anywhere.  I think this months mission will be a breeze to complete.  And when we complete our mission, it will trigger a book donation.  We spend time as a family exploring the outdoors and a child receives a book. It’s a win/win situation all the way around!

I know a lot of us take reading for granted, but what about the children who can’t read simply because their family can’t afford to buy books. Y’all, I can’t handle it. I have to help and I hope you will too!

About Crystal

Crystal Reagan, the owner and founder of SimplyBeingMommy.com lives in Small Town, Texas with her husband and 3 children. Crystal and her website have been featured on local and national news stations including Channel 2 Houston and ABC News. She has also appeared on BetterTV as a Mommy Expert for VTech.


  1. 1

    I’m with you on the importance of reading and that our kids have always taken books for granted. Our house has always been full of them. These sound like great programs, and I hope everyone helps to get books to kids who don’t have them. It will change their lives.

  2. 2

    what a great promotion from Kellogg’s! Literacy is so so so important and it just makes me so sad that so many just don’t have the gift of being able to read. two thumbs up on this!

  3. 3

    This is such a great cause!

  4. 4

    We have bought several boxes of cereal that have the “Free Book” and you can donate them. I can’t imagine not having access to books.

  5. 5

    We love reading at our house – such a great program!

  6. 6

    I love this! Thanks for sharing!

  7. 7

    It’s sad that so many kids don’t have access to books. It’s awesome that they are placing so many books!

  8. 8

    This is a cause close to my heart. Goodness knows my boys have books coming out their ears, but I feel every child deserves the chance to read and to be taught in such a way that they can thrive and learn to read. That is part of the reason I decided to homeschool my dyslexic son. This is a great program!

  9. 9

    This is such a great program. I love when companies truly care about the future of our kids and offer ways to help.

  10. 10

    This is an amazing program.

  11. 11

    This is such an amazing program. I can’t believe in this day in age that their are kids who can’t even get access to books to learn to read. It’s really shameful to think about.

  12. 12

    what a great program. reading is SO important

  13. 13

    I love this program, so wonderful!

  14. 14

    What a great thing they are doing for kids! I’ll keep my eye out!

  15. 15

    Every so often I just gather up a bunck of books to bring to our library to donate for children…sometimes their offerings are rather skimpy

  16. 16

    I love that they have a literacy program. We need to start collecting points!

  17. 17

    Such a great program. Anything that helps with kids reading is great in my book.

  18. 18

    I love that quote too and he is right.

  19. 19

    We take books and the ability to read for granted! 🙁

  20. 20

    I feel the same way… we have tons of books. I mean 5 (large) book cases full of books we own, not to mention regular trips to the library, so it’s hard to think that there are kids that do not have any books. And it does break my heart. As an avid reader and lover of the written word, I think kids need books almost as much as they need food. Books nourish the mind, soul, and spirit. I love this program! Thank you for sharing!

  21. 21

    Thank you so much for briging this to my attention. I’ll definitely be buying some boxes of cereal with the codes to help those children. Reading is essential and it too breaks my heart.

  22. 22

    Reading is SOOO important. I am so glad that Kelloggs is taking a stand. I’ll be looking for the boxes with codes.

  23. 23

    I’m definitely going to start collecting those codes. Reading is just too, too important for children!

  24. 24

    What an awesome program! I need to look into this, thanks!

  25. 25

    Wonderful program!

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